Daily Archives: 03/16/2012
On Fridays, we’re going to share the best tech and social media blog posts from around the web. Who better to start with than David Hall, who you hear every week on our show offering up his social media wisdom? You can think of this as our very own ‘Follow Friday’…Enjoy, and remember to tune in to 580 CFRA tomorrow at 10pm for our latest show!
Originally posted on David Hall Social Media:
The infographic below (originally shared with me by @gvoakes) paints a picture of a speed-obsessed, impatient, and rude population… and I don’t think it’s far off. With astonishing numbers like:
- Google answers 34,000 questions every second (3 billion daily Google searches)
- 25% of people abandon web pages that take more than 4 seconds to load
- 50% of mobile users abandon a page if it doesn’t load in under 10 seconds, and 60% of those users would never return to that site
- 40% of mobile shoppers will abandon an eCommerce site if it doesn’t load in 3 seconds
It clearly shows that we just can’t wait to get that online content. Perhaps this is because we know that we can get what we are looking for elsewhere online. If I want to buy a new Android phone online, I have virtually unlimited options – if Virgin Wireless isn’t loading quickly enough, I’ll hop over to Comcast, or Rogers, or Bell, or Cellular One. And if I’m looking for the latest news headlines, well there really is no end to where I can find this information.
But what I find the most interesting about this infographic is how this “instantly connected” feeling has changed our offline consumer behaviour. Perhaps this is because the last section of the infographic reflects elements of my own behaviour.